The organization has grown to include more than 2,000 customers around the Boston area. Founder Jeff Barry talks about how it all got started.
Ten years ago, Jeff Barry rediscovered beets. He was living in San Francisco, and was getting vegetables delivered to his door through a service called Planet Organics. “I started to cook with food I didn’t know how to use, and I revisited vegetables I didn’t think I liked,” he said. It left so much of an impression that when he moved from California back to Boston, he decided to start a similar service here in the city. He found a small network of suppliers, bought a van, created a modest website, threw together a few speadsheets, pasted fliers around neighborhoods – and voila. Boston Organics was born. “I did my first delivery around June or July of 2002,” Barry said. His wife took the day off from work, and they delivered organic …
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